True-Cost Eating (PT. 5)

Once we tally the hidden costs of our industrial farming and food-processing systems, we raise the price of groceries to reflect the true cost of shipping them long distances. An avocado from Mexico will cost you $15. You won’t be able to indulge so often. And that shrimp from Indonesia? Once the eco devastation of mega-farming and container shipping are added on, it will run you about $35 a pound. A Whopper with cheese will quadruple in price. So will most meats, produce and processed foods.

You can still eat whatever you want, but you’ll have to pay the real tab. Inevitably, your palate will submit to your wallet. But the cost of organic and locally produced food will go down, nudging us all in that direction. Local farmers will be celebrated. We’ll grow tomatoes on our verandas, eat at home more and maybe lose some weight and be a little healthier. Bit by bit, purchase by purchase, our global food system will heave toward sustainability.

True Cost Pt. 6

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