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2.5 Year-Old Uses iPad for the First Time

This video has been circling the web the last few days… a young girl is frenetically working an iPad supposedly for the first time. She never pauses on anything for more than a split second. What do you think? Does this frighten or excite you?

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My son is almost the same age. This video is obviously fake in that the kid has a lot of training in computer use and this interface. No, computer interfaces such as this are not intuitive. This is pure marketing. I would be not at all surprised if this wasn't an expensively produced "viral" video like the brakedancing babies one with special effects, this time more subtle.

However, assuming this is real in the sense that it was taken by a real parent/kid, no special effects, and the only deception is that this is for "the first time" one does have some insight into the rest of the life for this kid, not just 2 minutes.

The kid obviously spends a lot of time on the computer. That makes me sad. I see lots and lots of that. One mother said to my wife -who was at the library and mentioning the joy of reading with our little one- that she had given up on books with her 2.5 yr old "she is a DVD kid only." !!! Far too many use technology as a babysitter. This is very likely the case here, it takes training to do all these iPad movements and yes kids learn fast but that also has to include the basic understanding of the whole GUI concept, clicking on unreal buttons etc. I personally spend a LOT of time (far too much, addictive behavior really) on the computer. But my son has no idea about navigating that kind of thing and he is not dimwitted. That kid certainly is spending more time inside on the computer than going outside like my son is.

Anyway, rather than be just about individual parents, the ultimate problem to solve is social. We invest in advertising and in new products. Kids are not integrated in a healthy way into the adult world. It's no wonder many parents can't handle the massive timesuck that is childrearing and turn to shortcuts like TV/computer etc. Because there is lack of community. We turn to shortcuts too, but ours are family and friends. We have lived in the same city almost all our lives and have built up lots of connections and community. Not a lot of people are so lucky and it isn't made easy for people to live that way.

Really it surprises me that a promotional video for an iPad like this is posted so uncritically here on Adbusters. The Adbusters people are so consumed by the "rebel" fashion of their "anti-ads" they can't even spot the ads they are supposed to be busting and perpetuate rather than undermine the imagery.

My son is almost the same age. This video is obviously fake in that the kid has a lot of training in computer use and this interface. No, computer interfaces such as this are not intuitive. This is pure marketing. I would be not at all surprised if this wasn't an expensively produced "viral" video like the brakedancing babies one with special effects, this time more subtle.

However, assuming this is real in the sense that it was taken by a real parent/kid, no special effects, and the only deception is that this is for "the first time" one does have some insight into the rest of the life for this kid, not just 2 minutes.

The kid obviously spends a lot of time on the computer. That makes me sad. I see lots and lots of that. One mother said to my wife -who was at the library and mentioning the joy of reading with our little one- that she had given up on books with her 2.5 yr old "she is a DVD kid only." !!! Far too many use technology as a babysitter. This is very likely the case here, it takes training to do all these iPad movements and yes kids learn fast but that also has to include the basic understanding of the whole GUI concept, clicking on unreal buttons etc. I personally spend a LOT of time (far too much, addictive behavior really) on the computer. But my son has no idea about navigating that kind of thing and he is not dimwitted. That kid certainly is spending more time inside on the computer than going outside like my son is.

Anyway, rather than be just about individual parents, the ultimate problem to solve is social. We invest in advertising and in new products. Kids are not integrated in a healthy way into the adult world. It's no wonder many parents can't handle the massive timesuck that is childrearing and turn to shortcuts like TV/computer etc. Because there is lack of community. We turn to shortcuts too, but ours are family and friends. We have lived in the same city almost all our lives and have built up lots of connections and community. Not a lot of people are so lucky and it isn't made easy for people to live that way.

Really it surprises me that a promotional video for an iPad like this is posted so uncritically here on Adbusters. The Adbusters people are so consumed by the "rebel" fashion of their "anti-ads" they can't even spot the ads they are supposed to be busting and perpetuate rather than undermine the imagery.

Agreed. And to all concerned that children aren't learning 'skillsets' or living as our grandparents did: pay attention. Cell phones have saved childrens lives after being abducted. Little ones are having to learn a new set of 'skillsets' involving how to avoid molesters. Times do change and you have to adjust to a degree.

Agreed. And to all concerned that children aren't learning 'skillsets' or living as our grandparents did: pay attention. Cell phones have saved childrens lives after being abducted. Little ones are having to learn a new set of 'skillsets' involving how to avoid molesters. Times do change and you have to adjust to a degree.

im not sure how i feel really. all the non-renewable resources used to make this 'toy' is concerning, but then is the car i have parked in my driveway... we are all wasting the little resources we have left. the idealist in me says "perhaps a early developed generation will be equipped enough to save us from our mistakes, maybe if she learns how to spell this early, then maybe she will be able to solve the problems we are leaving behind for her" the realist in me says "shit, look at this, i wonder if she knows a slave made those jammies she's wearing.. she seems to know everything else"

im not sure how i feel really. all the non-renewable resources used to make this 'toy' is concerning, but then is the car i have parked in my driveway... we are all wasting the little resources we have left. the idealist in me says "perhaps a early developed generation will be equipped enough to save us from our mistakes, maybe if she learns how to spell this early, then maybe she will be able to solve the problems we are leaving behind for her" the realist in me says "shit, look at this, i wonder if she knows a slave made those jammies she's wearing.. she seems to know everything else"

I feel that the parent is making far too much fuss about his kid using it. I am more worried about it being his 'thing' and the monosyllabic way he is speaking to her.
I don't have a problem with littlies using technology as long as it is part of their day and not all of it. I have my grandchildren over for the day and part of that day is half hour on poissonrouge.com it is a nice site, lots of learning going on, we do it together as a shared thing.
But I was always the 'nasty' parent that never had a TV cos I don't like them and never allowed computers in my kids rooms! My kids who are now grown up and have kids of their own neither of them have TV's and only allow short amount of time on the computer for their children.
We need our children to be fluent with new technology not obsess over it.

I feel that the parent is making far too much fuss about his kid using it. I am more worried about it being his 'thing' and the monosyllabic way he is speaking to her.
I don't have a problem with littlies using technology as long as it is part of their day and not all of it. I have my grandchildren over for the day and part of that day is half hour on poissonrouge.com it is a nice site, lots of learning going on, we do it together as a shared thing.
But I was always the 'nasty' parent that never had a TV cos I don't like them and never allowed computers in my kids rooms! My kids who are now grown up and have kids of their own neither of them have TV's and only allow short amount of time on the computer for their children.
We need our children to be fluent with new technology not obsess over it.

in my opinion _just_ the fact that she's using an ipad is not disturbing at all.
usually kids can play with simple things like a rod for hours without, discovering every possible use without getting bored so i wonder why she constantly switches between applications so quickly without even looking at things in detail. but maybe she did, and i'm just slow.

in my opinion _just_ the fact that she's using an ipad is not disturbing at all.
usually kids can play with simple things like a rod for hours without, discovering every possible use without getting bored so i wonder why she constantly switches between applications so quickly without even looking at things in detail. but maybe she did, and i'm just slow.

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