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Anxious about climate change … sick of being yanked around by the consumer collar … disgusted by your own habitually over consumptive ways?

On Black Friday, the biggest shopping day of the year, break free!

On November 25th, find out what it feels like to stop consuming for 24-hours … deny the impulse to buy for one whole day and you may end up surprised, first by how incredibly difficult is, then by all of the life-changing epiphanies that happen along the way of your first (or maybe 25th!) consumer-fast.

Join us … participate by not participating … find out what it feels like to thwart the impulse to buy for one whole day … you may be surprised, first by how incredibly difficult is, and then by the life-changing epiphanies you have along the way.

It’s time to make a clean break and embark on a journey of self-discovery. Consumer capitalism lives and dies by how much we consume. One of the most radical actions we have at our disposal is a simple one: buy nothing…

If that gets your juices flowing and you feel inspired, why not get the family together and decide to celebrate Xmas in a whole new way? Opt out of the mall madness. Buy local, buy indie, make something … get creative … reconnect with old friends … rediscover the true spirit of Xmas: camaraderie, family, joy, love and life.

For the 24th year running millions of people around the world are going to go on a personal journey of self-discovery, we hope you will take the plunge. Visit adbusters.org/bnd for more information.