A First Things First Project
Photo by Mohammed Salem - Reuters
The continued Israeli occupation of the Palestinian territories is one of the key Arab and Muslim grievances with the West and the root of conflict in the Middle East.
Despite Palestinian resistance and international pressure, it will be the citizens of Israel who will ultimately decide: Either the settlements are evacuated and a Palestinian state is born, or the apartheid system continues and more blood is shed.
This is your chance to speak to the people of Israel directly. Adbusters is launching a public awareness campaign on Israel’s major television networks and we need your help developing 15, 30 and 60-second advocacy commercials. An inexpensive endeavor with great potential: The spots can be aired for as little as a few hundred dollars and reach many of Israel’s 7.2 million citizens.
Militarized, isolated and afraid, Israelis feel demonized and normally see only condemnation in international opinion. This fresh, new project is a rare opportunity to engage the deciders in a fruitful dialogue and help salvage their future and ours.
Please send your ideas, storyboards, concepts with pictures and complete 15, 30 and 60-second spots to: [email protected]
42 comments on the article “A First Things First Project”
Displaying 11 - 20 of 42
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DBarry
Can we submit a commercial with a "evacuate your settlements and get fresh rounds of mortar and rocket barrages free!" message?
Would that fly?
DBarry
Can we submit a commercial with a "evacuate your settlements and get fresh rounds of mortar and rocket barrages free!" message?
Would that fly?
Anonymous
Why do you think that adhering to international law and evacuating the illegal settlements in the West Bank would mean rocket and mortar attacks?
The evacuation of Gaza was not a goodwill gesture intended to foster peace. In the same year that 5000 settlers were removed from Gaza, 20,000 moved to the West Bank. Meanwhile the borders, coast and airspace of Gaza were strictly controlled by Israel, essentially making Gaza an open-air prison.
By making a jump from the disengagement of Gaza directly to rocket fire you are conveniently ignoring numerous factors that brought us to the current situation including, the democratic election of a Hamas administration that was never given a chance to govern after its parliamentarians were arrested and its funding cut off, the civil conflict between Hamas and a US-Israel armed Fatah, and the crippling blockade of Gaza.
There is no evidence to suggest that a legitimate effort to remove settlers from the West Bank in order to bring about the creation of a VIABLE Palestinian state would be met with rockets or other violence. Indeed it is the only chance we have for peace.
Anonymous
Why do you think that adhering to international law and evacuating the illegal settlements in the West Bank would mean rocket and mortar attacks?
The evacuation of Gaza was not a goodwill gesture intended to foster peace. In the same year that 5000 settlers were removed from Gaza, 20,000 moved to the West Bank. Meanwhile the borders, coast and airspace of Gaza were strictly controlled by Israel, essentially making Gaza an open-air prison.
By making a jump from the disengagement of Gaza directly to rocket fire you are conveniently ignoring numerous factors that brought us to the current situation including, the democratic election of a Hamas administration that was never given a chance to govern after its parliamentarians were arrested and its funding cut off, the civil conflict between Hamas and a US-Israel armed Fatah, and the crippling blockade of Gaza.
There is no evidence to suggest that a legitimate effort to remove settlers from the West Bank in order to bring about the creation of a VIABLE Palestinian state would be met with rockets or other violence. Indeed it is the only chance we have for peace.
Anonymous
i think the israeli government needs to change a few things about how they approach the conflict but hamas is responsible in making changes as well, neither of them seem to be looking out for the best interest of the people...the ones who should really have a say...what happened to good ol diplomacy?
Anonymous
i think the israeli government needs to change a few things about how they approach the conflict but hamas is responsible in making changes as well, neither of them seem to be looking out for the best interest of the people...the ones who should really have a say...what happened to good ol diplomacy?
Patch
"The continued Israeli occupation of the Palestinian territories is one of the key Arab and Muslim grievances with the West and the root of conflict in the Middle East."
Well - please define "Palestinian territories" first because the definition of the relevant political organizations in Palestine seems quite clear: The Hamas and Fatah logos shows the whole of the former mandate territories (http://en.wikipedia.org/wiki/File:Small_hamas_logo.gif and http://www.voltairenet.org/IMG/jpg/1-969.jpg) and weapons. So a unilateral Israeli disarmament seems no solution at all.
Patch
"The continued Israeli occupation of the Palestinian territories is one of the key Arab and Muslim grievances with the West and the root of conflict in the Middle East."
Well - please define "Palestinian territories" first because the definition of the relevant political organizations in Palestine seems quite clear: The Hamas and Fatah logos shows the whole of the former mandate territories (http://en.wikipedia.org/wiki/File:Small_hamas_logo.gif and http://www.voltairenet.org/IMG/jpg/1-969.jpg) and weapons. So a unilateral Israeli disarmament seems no solution at all.
Anonymous
Haha that makes sense, let's ignore decades of agreements, statements and negotiating stances and base our understanding on their goddamn logos.
The Palestinian Territories include the West Bank, Gaza and East Jerusalem.
Fatah has asked for nothing more than these for decades and Hamas has accepted a ten year truce in return for a withdrawal to the '67 borders.
Of course its not at simple as" Israelis withdraw, peace is achieved" but without taking the first steps towards a two state solution this conflict will never end.
And if you think the Palestinians have been violent so far imagine how they would act if they no longer have any hope of one day living freely in their own state.
Anonymous
Haha that makes sense, let's ignore decades of agreements, statements and negotiating stances and base our understanding on their goddamn logos.
The Palestinian Territories include the West Bank, Gaza and East Jerusalem.
Fatah has asked for nothing more than these for decades and Hamas has accepted a ten year truce in return for a withdrawal to the '67 borders.
Of course its not at simple as" Israelis withdraw, peace is achieved" but without taking the first steps towards a two state solution this conflict will never end.
And if you think the Palestinians have been violent so far imagine how they would act if they no longer have any hope of one day living freely in their own state.
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