The Big Ideas of 2010

Relationships

in Late Capitalism
Relationships in Late Capitalism

M. CARONNA / REUTERS

It comes as no surprise that technology and consumerism have radically altered the way we interact with one another in the twilight of late capitalism. But as we crawl further down the rabbit hole toward our new reality, how exactly are we changing?

The breakdown of marriage and the implosion of the nuclear family throughout the 20th century led to the emancipation of the individual who – no longer trapped by tradition – was able to pursue a more liberated, modern approach to relationships, dating and sex.

This ongoing process of fragmentation – or rather, reorganization – recently entered a new stage: teens and twentysomethings have started to abandon dating altogether in favor of “hooking up.” Dating seems to have become too commitment-centric for modern youth. The freedom to have multiple partners rather than be tied down to one is more congruent with listing 600 people as “friends” on your Facebook profile.

While dating is on the decline, the use and acceptance of sex toys has risen sharply. Vibrator users, both men and women, are now in the majority. What was once a sign of sexual dysfunction and alienation can now be purchased at your local 7-Eleven – in the toothpaste aisle.

Ta-Bo sex doll collection

Japanese engineer Ta-Bo reads anime in the company of his many love dolls in his Tokyo apartment. Ta-Bo owns over a hundred love dolls, all scattered around his apartment which he uses for sex and companionship. He claims that that unlike real women, love dolls are low maintenance, do not nag, cost very little to please, and will never be unfaithful.

But perhaps the most telling indicator of how late capitalism is shaping human sexuality is found in the proliferation of next-generation sex dolls. Primarily produced by RealDoll (US) and HoneyDoll (Japan), these life-size, 100% silicone dolls are highly detailed, fully customizable and provide a physical experience that users find comparable to actual sex. Retailing at around $5,000, the dolls have been embraced by many single men not as only pleasurable sex toys but also as a viable alternative to human females.

In Japan HoneyDolls have become popular with single, middle-aged businessmen, who – due to long working hours and the inability to develop relationships with members of the fairer sex – find HoneyDolls provide a convenient replacement for female companionship. While the dolls are currently void of interactivity, HoneyDoll engineers are working on developing a stimulus-response system that will produce an orgasmic sound effect when you stroke the doll’s nipple “correctly.”

David Levy, former chess master, AI-engineer and author of Love and Sex With Robots: The Evolution of Human-Robot Relationships, believes that these dolls will rapidly evolve into full-blown robots and that robot-human relationships will become technologically possible and socially acceptable within a mere 20 years.

Douglas Haddow

24 comments on the article “Relationships”

Displaying 11 - 20 of 24

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Anonymous

"Having products like these sex dolls that encourage isolation is part of a social sexual environment that is extremely selfish and isolated'

"certain types of promiscuity and me-centric sex have progressed to an extremely damaging norm"

Brooke, You hit the nail right in the center of it's pointy little head.

Lack of human contact is at the root of a lot of what ails our civilization. We are approaching a world where you can live/work at home, communicate with all manner of technologies without seeing any one, and now satisfy what remaining need you might have for some intimate human contact with a piece of silicone... Extremely damaging indeed.

Anonymous

"Having products like these sex dolls that encourage isolation is part of a social sexual environment that is extremely selfish and isolated'

"certain types of promiscuity and me-centric sex have progressed to an extremely damaging norm"

Brooke, You hit the nail right in the center of it's pointy little head.

Lack of human contact is at the root of a lot of what ails our civilization. We are approaching a world where you can live/work at home, communicate with all manner of technologies without seeing any one, and now satisfy what remaining need you might have for some intimate human contact with a piece of silicone... Extremely damaging indeed.

ken vallario

I would like to agree with the two previous comments, and add a few points.

one - the writer of the article is simply stating facts. what initially attracts me to adbusters is the subjective investment in the material, which in some way mirrors the theme in the article, the lack of intimacy required to objectively share facts. i want to know what Mr. Haddow thinks about this, and why he chose to share it.

two - speaking of intimacy. intimacy is difficult, it is not only hard, it is painful, it requires compromise and change. good relationships are a commitment to personal change and investment in an 'other.' i know everybody knows this, i am simply stating this to make the case that it is something quite vulnerable to slipping away from us, and yet, most psychologists will tell you the happiest people are those invested in 'real' and long-term relationships, and i'm not just talking about romantic. our schooling, in my mind, is largely to blame for this, living in a society that trains people to see peers as competitors, permanently isolating them from their generation, and making political unity impossible, as well as romantic unity. since we are speaking about sex, most people will agree that great sex is great, but the greatest sex involves both the mind, body and soul, only achieved through a consensual willingness to be present and generous.

ken vallario

I would like to agree with the two previous comments, and add a few points.

one - the writer of the article is simply stating facts. what initially attracts me to adbusters is the subjective investment in the material, which in some way mirrors the theme in the article, the lack of intimacy required to objectively share facts. i want to know what Mr. Haddow thinks about this, and why he chose to share it.

two - speaking of intimacy. intimacy is difficult, it is not only hard, it is painful, it requires compromise and change. good relationships are a commitment to personal change and investment in an 'other.' i know everybody knows this, i am simply stating this to make the case that it is something quite vulnerable to slipping away from us, and yet, most psychologists will tell you the happiest people are those invested in 'real' and long-term relationships, and i'm not just talking about romantic. our schooling, in my mind, is largely to blame for this, living in a society that trains people to see peers as competitors, permanently isolating them from their generation, and making political unity impossible, as well as romantic unity. since we are speaking about sex, most people will agree that great sex is great, but the greatest sex involves both the mind, body and soul, only achieved through a consensual willingness to be present and generous.

Wal-Anonymous

I agree with Brian whole-heartedly. If there are damaging aspects of society then they need to be changed, but a human beings choices are his or her own. Alcohol, tobacco, cars, and burgers all cause untold suffering and death and are definitely "damaging" to society, yet we firmly hold that these things are part of our culture because "it's your choice" to consume or use these things. That idea should apply to absolutely everything that does not harm others or the environment. Freedom is our most precious, fragile possession, and its in constant jeopardy from people who want to "protect" us from other people's private choices.

Wal-Anonymous

I agree with Brian whole-heartedly. If there are damaging aspects of society then they need to be changed, but a human beings choices are his or her own. Alcohol, tobacco, cars, and burgers all cause untold suffering and death and are definitely "damaging" to society, yet we firmly hold that these things are part of our culture because "it's your choice" to consume or use these things. That idea should apply to absolutely everything that does not harm others or the environment. Freedom is our most precious, fragile possession, and its in constant jeopardy from people who want to "protect" us from other people's private choices.

ken vallario

how does one possess freedom? and how can such a thing be jeopardized?

the over-consumption of resources is not exactly a choice that is part of the universal human condition, it is bound up in political realities that one is not capable of finding freedom from. in other words, absolute liberty is not a useful idea, because not only does it not exist, it represents a complete detachment from reality, and therefore lacks anything that looks like a good life. all our choices are choices, exactly because each choice has a set of consequences bound to it. those consequences represent the ground of debate. such discussions are not threats to liberty. in fact, illuminating the scope of our choices is the closest thing we have to freeing us to make choices that are more conscious.

ken vallario

how does one possess freedom? and how can such a thing be jeopardized?

the over-consumption of resources is not exactly a choice that is part of the universal human condition, it is bound up in political realities that one is not capable of finding freedom from. in other words, absolute liberty is not a useful idea, because not only does it not exist, it represents a complete detachment from reality, and therefore lacks anything that looks like a good life. all our choices are choices, exactly because each choice has a set of consequences bound to it. those consequences represent the ground of debate. such discussions are not threats to liberty. in fact, illuminating the scope of our choices is the closest thing we have to freeing us to make choices that are more conscious.

Anonymous

Individualistic monochronic cultures suffer of the lack of interest in relationship. The dissolution of family has led to a loss of value in relationships. Females and Males are equals, hence after WWII, women assumed the same role as men. Leaving the nuclear family behind. In the U.S. institutions such as Child Care, Veteran Homes, and High School promote individualism creating consumers that identify themselves with quantity of life (materialism) rather than with quality of life that resembles culture, beliefs and family (relationships). So what is the biggest child care of the U.S.? High Schools! Think of the US Athletes! Because with higher economic power, efficiency takes place, and both parents need to work the same amount of hours to support quantity of life!!!

Anonymous

Individualistic monochronic cultures suffer of the lack of interest in relationship. The dissolution of family has led to a loss of value in relationships. Females and Males are equals, hence after WWII, women assumed the same role as men. Leaving the nuclear family behind. In the U.S. institutions such as Child Care, Veteran Homes, and High School promote individualism creating consumers that identify themselves with quantity of life (materialism) rather than with quality of life that resembles culture, beliefs and family (relationships). So what is the biggest child care of the U.S.? High Schools! Think of the US Athletes! Because with higher economic power, efficiency takes place, and both parents need to work the same amount of hours to support quantity of life!!!

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