The Big Ideas of 2009

Person of the Year

The Person of the Year award is given to an individual who wields a massive social, environmental and economic impact.

The Person of the Year award is given to an individual who wields a massive social, environmental and economic impact. This year's recipient is none other than the first-world consumer, whose fantastic disregard for his surroundings is wreaking planetary havoc.

he might be potbellied or lean, his flat screen television holds no prejudice. He guzzles fossil fuels without giving it a thought – driving fantastic feats of automotive mastery four blocks to the liquor store.

numbskull stimulation comes easy to this fellow – he loads up on UFC matches, Mariah Carey and Maury Povich. This might be forgivable, if not for the copious amounts of energy he uses – some 40 times more than anyone in the developing world.

this person of the year loves the hamburgers. Loves ‘em. He’s a hog of epic proportions, often needing two chairs to support his girth. Should the current obesity epidemic continue, squadrons of gastropods in motorized carts will be rolling around local food courts.

ten million people starve to death around the world every year. Does the Person of the Year care? Perhaps, but as only as a passing notion, a fleeting sympathy sparked by an article in Reader’s Digest, which is then quelled by taking a warm bath.

this person ignores standard methods of contraception, spawning generations in his likeness and spoiling the gene pool for years to come. Kudos, Person of the Year, and good luck to you. You’re probably going to need it.

126 comments on the article “Person of the Year”

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Maury Povich

When is Adbusters going to learn that you don't need to be a condescending, self-righteous prick to sell a magazine. And if you are going to take that route, it only leaves you open to accusations of hypocrisy, arrogance and sloppy journalism.

Maury Povich

When is Adbusters going to learn that you don't need to be a condescending, self-righteous prick to sell a magazine. And if you are going to take that route, it only leaves you open to accusations of hypocrisy, arrogance and sloppy journalism.

Anonymous in re...

Damn! And we're the ones who actually LIKE Adbusters. Well, with friends like us.... The Adbusters comments section has got to be the most hostile and depressing place on the entire Internet. Maybe we need to work on OUR mental environment a bit. Folks, seriously, do you think we're communicating effectively? Because if THIS is our approach to organizing for change (ie, smacking everybody we meet in the chops) maybe we need a lil' talk about people skills. Oh and everybody who disagrees with me can GFY!!!!!!

Anonymous in re...

Damn! And we're the ones who actually LIKE Adbusters. Well, with friends like us.... The Adbusters comments section has got to be the most hostile and depressing place on the entire Internet. Maybe we need to work on OUR mental environment a bit. Folks, seriously, do you think we're communicating effectively? Because if THIS is our approach to organizing for change (ie, smacking everybody we meet in the chops) maybe we need a lil' talk about people skills. Oh and everybody who disagrees with me can GFY!!!!!!

Anonymous

Stop reading this garbage and start doing something. Right now. The time for action is long overdue. The time for talking, reading, blogging, criticizing, etc. needs to come to an end. Go OUTSIDE and start changing the world like Gandhi told you to. Make a sign and hang it over the freeway, alter a billboard, protest, hand out flyers, talk to people, do whatever you can to try to wake at least one person up. Be creative and have fun, that is the best way to attract attention. Lead by example, tax the system and worry only about fulfilling Maslow's Hierarchy. You can do it, believe in yourself, believe in change! P.s. I just made some sweet ass signs to hang over the interstate tonight, so don't tell me to take my own advice ;)

Anonymous

Stop reading this garbage and start doing something. Right now. The time for action is long overdue. The time for talking, reading, blogging, criticizing, etc. needs to come to an end. Go OUTSIDE and start changing the world like Gandhi told you to. Make a sign and hang it over the freeway, alter a billboard, protest, hand out flyers, talk to people, do whatever you can to try to wake at least one person up. Be creative and have fun, that is the best way to attract attention. Lead by example, tax the system and worry only about fulfilling Maslow's Hierarchy. You can do it, believe in yourself, believe in change! P.s. I just made some sweet ass signs to hang over the interstate tonight, so don't tell me to take my own advice ;)

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